Set carbon reduction targets

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Businesses which take action to reduce emissions by committing to meaningful targets will gain strategic benefit by preparing themselves for the future and generate immediate business value.

Identify goals

Whatever the objectives behind your carbon management programme, it is essential to set a emission reduction goal which delivers against these objectives in a credible and measurable manner.

• Increase revenue by differentiating your product or service - setting a goal to reduce emissions to net zero enables you to use CarbonNeutral® or PAS 2060 certifications to declare your action in all your communication materials to customers, prospects, employees and investors. 
• Drive down costs by setting an example and engaging staff and suppliers - setting a meaningful emission reduction target that meets scientific guidelines and achieving it with rapid, straightforward action enables you to put greater pressure on others to understand the cost of carbon and to follow suit. 
• Have a credible environmental position - setting a target to reduce emissions and showing you are taking action to meet it ensures you can make a strong environmental statement on tender documents.
• Prepare for or comply with legislation - develop an immediate, cost-effective plan to meet legislation requirements now or which you see coming in the future.

In order to demonstrate leadership within their industry, many companies choose to become CarbonNeutral® immediately by setting a net zero target for emission reduction achieved through implementing an offset-inclusive carbon management strategy.

However, others may choose to set a staggered target which incentivises them to reduce emissions by a percentage over time.  Whatever your reduction objectives, The CarbonNeutral Company can help you to set and achieve an emission reduction target which enables you to meet your business objectives in a credible manner.

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